rei trailblazers sampling program

2 min read 28-02-2025

REI's Trailblazer program offers outdoor enthusiasts a unique opportunity: get free gear to test and review! This article delves into the details of this exciting program, explaining how it works, what you can expect, and how to increase your chances of being selected.

What is the REI Trailblazer Program?

The REI Trailblazer program is an invitation-only sampling program where REI selects individuals to test and review their products. Selected participants receive free gear to use in real-world conditions. They then submit detailed reviews and feedback, helping REI improve their products and inform future designs. Think of it as a highly coveted opportunity to influence the future of outdoor gear.

How Does the REI Trailblazer Program Work?

REI carefully selects applicants based on several criteria, which we'll explore later. Once selected, Trailblazers receive a package containing the gear they'll test. This usually includes specific instructions on usage and review guidelines. After a specified timeframe, participants submit a thorough review, encompassing both positive and negative aspects of their experience with the product. These reviews are crucial for REI's product development.

What Kind of Gear Can You Test?

The types of gear provided vary widely, depending on REI's current needs and the Trailblazer's profile. You might receive anything from backpacks and tents to hiking boots and sleeping bags. The program often focuses on newer products or gear slated for upcoming releases. It's a chance to experience cutting-edge outdoor equipment before it hits the shelves.

How to Increase Your Chances of Being Selected

While there's no guaranteed path to acceptance, here are some tips to improve your odds:

Become an REI member: Membership is a prerequisite for many REI programs, including the Trailblazer program. This shows commitment to the brand and the outdoors.
Create a detailed REI profile: Complete your REI profile with accuracy and detail, highlighting your outdoor experience, preferred activities, and gear preferences. Be specific!
Engage with REI: Actively participate in REI's online and in-store communities. Show your passion for outdoor activities and knowledge of gear.
Write high-quality product reviews: Thoroughly review the gear you've purchased from REI. Well-written, thoughtful reviews demonstrate your capability to provide valuable feedback.
Follow REI on social media: Staying up-to-date on REI's announcements and engaging with their content can increase your visibility.

What to Expect as an REI Trailblazer

Being a Trailblazer involves responsibility. You'll need to:

Use the gear according to instructions: Follow guidelines carefully and provide honest feedback.
Submit a thorough review within the given deadline: Detailed and well-written reviews are essential.
Be prepared to share your experiences: You may be asked to participate in follow-up communication with REI.

Is the REI Trailblazer Program Worth It?

For outdoor enthusiasts with a passion for gear and a desire to share their experiences, the REI Trailblazer program is invaluable. It offers a fantastic chance to test high-quality gear for free while contributing to the development of better outdoor equipment. The experience itself is a reward.

Conclusion

The REI Trailblazer sampling program provides an exciting opportunity to become involved in the world of outdoor gear development. By following the tips above and demonstrating your passion and expertise, you can significantly increase your chances of being selected for this rewarding program. So, get out there, explore the trails, and keep an eye out for application opportunities. Your next adventure might just be testing the latest and greatest gear from REI!